Public Information and Government Relations

Faculty & Staff News

Electronic Newsletters 2013 Intranews Employee Newsletter - Fall 2013 President's Newsletter - Fall 2013 President's Newsletter - Winter 2013 Feature Stories September 2014 New art exhibit by Erica Kempler on display through Sept. 30 July 2014 Ceramics artist Erica Kempler joins HCC art department HCC adjunct Benita Keller to exhibit at Bridge Gallery in August HCC promotes six faculty members June 2014 HCC professor Joan Bontempo exhibits at Washington County Museum of Fine Arts May 2014 HCC announces 2014 outstanding faculty recipients March 2014 HCC names Simonetti director of police academy February 2014 Faculty art on display at Washington County Arts Council December 2013 New exhibit by Avila and Wright on display in January October 2013 Cookie Redding showcases work at Artomatic New show by Tom Renner now on display in Kepler September 2013 Carlson named HCC’s director of instruction Janice Riley named TIC manager July 2013 HCC instructor Audra Haddock-Martenot wins photography awards at annual exhibition HCC Amanda Miller professor publishes first children’s book HCC promotes seven faculty members June 2013 HCC names Jessica Chambers as new dean of students HCC names Bernard Johnson as new athletic director HCC instructor Jennie Avila to perform at MSO “Salute to Independence” on July 6 at Antietam Battlefield May 2013 HCC announces 2013 outstanding faculty recipients

College Logo

Logo Usage Guidelines The logo may be used in black, white (reversed on dark background), all green (Pantone 575), or the green/black combination. The logo is not to be altered in any way and the top portion of the logo is never to be separated from the text portion on the bottom. (See sample below.) When resizing the logo, hold the "shift" key to ensure the proper proportions are maintained and it does not become distorted. Do not copy the logo from the website, as the resolution is not appropriate for printed materials. Instead, please download the logo from below. Download the HCC logo All Black Black and Green

For the Media

Media Inquiries All media inquiries should begin with the director of public information. Contact Beth Kirkpatrick at elkirkpatrick@hagerstowncc.edu or by calling 240-500-2265. College Logo To access or download a copy of the HCC logo, visit the College Logo page. College Photos To access the public college photo archives, visit www.flickr.com/photos/hagerstowncc.

Web & Multimedia

The PIGR Office works closely with both Online Education and Instructional Support Services and the Information Technology (IT) Department to create college videos and to maintain the college website. PIGR manages and maintains the HCC website with assistance from IT. All website requests should go through PIGR. Online Education and Instructional Support Services provides support to faculty, staff, and students in the use of audiovisual equipment, Moodle course management software and other distance education technologies. Requests for instructional or classroom videos or full-length event videos (e.g., graduation, honors convocation) should be submitted to learntech@hagerstowncc.edu.   IT is responsible for maintaining campus computer networks and servers, computers, and other technology resources needed for instructional purposes, for student services, and for administrative functions. Although PIGR maintains the website, IT is responsible for WebAdvisor, Datatel, and Microsoft Outlook. Requests or questions about campus email, WebAdvisor, or Datatel should be submitted to trackit@hagerstowncc.edu. Website Requests All website requests should be submitted to webmaster@hagerstowncc.edu. Promotional Photography PIGR handles all promotional photography for the college including special events and student photoshoots. Photo requests must be made in advance of an event. Photography requests - Contact Sara Moore Promotional Videos All promotional and advertising videos are created by PIGR. Examples include videos to highlight a specific program, grant, or other special initiative. Instructional videos (including lecture capture) and full-length event videos (such as graduation) are handled by Online Education and Instructional Support Services. Promotional video requests - Fill out the Video Production Request Form and submit to Sara Moore Instructional videos or full-length event videos - Contact Online Education and Instructional Support Services at learntech@hagerstowncc.edu

Public Information

The Public Information and Government Relations (PIGR) Office produces all college promotional and marketing materials, which include college publications such as the academic catalog, course guides and schedules, and program literature. This includes the HCC website, institutional videos, and all college-related social media content. Communications Standards HCC Brand Management & Writing Style Guide View or download the HCC logo Media Inquiries & Government Relations The Public Information Office also serves as gatekeeper for the release of information to the media and other external audiences. College staff members who are contacted by news reporters or other media officials should contact Beth Kirkpatrick at ext. 2265 before speaking to the press or disseminating college‐related information to the media. News & Events Campus News and Events Publications View schedules and catalogs View program brochures View campus publications   Project Requests ADVERTISING & PROMOTION All promotional advertising for programs, courses, and special initiatives is handled through PIGR. Examples of paid advertising include newspaper, radio, television, print, or Web ads. Paid Advertising - Contact Beth Kirkpatrick. Press Releases - Contact Beth Kirkpatrick or Leigh-Anne Lawrence. Online promotion through social media or the HCC website (including home page features and the calendar of events) - Contact Leigh-Anne Lawrence.   PRINT PROJECTS PIGR works closely with Digital Printing and Design Services (DPDS) on all promotional and marketing materials for HCC. Faculty and staff should contact PIGR with their request prior to submitting a production requisition to DPDS. Please note that all marketing and promotional materials intended for public consumption must be approved by Beth Kirkpatrick prior to distribution.This includes posters, flyers, postcards, fact sheets, handouts, booklets, and brochures. General promotional materials - Contact Beth Kirkpatrick. Academic program literature such as fact sheets or brochures (credit and noncredit) - Contact Leigh-Anne Lawrence. Social Media Institutional social media accounts are managed and maintained by PIGR. View HCC's social media policy and guidelines on the Social Media page. Requests for social media promotion (e.g., campus events, news, etc.) - Contact Leigh-Anne Lawrence. Request a college account - Fill out the Social Media Account Request Form and submit to Leigh-Anne Lawrence. Web & Multimedia The PIGR Office works closely with both the Instructional Technology and Online Education (ITOE) Department and the Information Technology (IT) Department to create college videos and to maintain the college website. WEBSITE REQUESTS The HCC website is maintained by PIGR. The IT Department manages WebAdvisor, Datatel, and Microsoft Outlook. Learn more on the Web & Multimedia page. Requests for website text or content edits - Email webmaster@hagerstowncc.edu. Requests or questions about campus email, WebAdvisor, or Datatel - Email IT at trackit@hagerstowncc.edu.   PROMOTIONAL PHOTOGRAPHY PIGR handles all promotional photography for the college including special events and student photoshoots. Photo requests must be made in advance of an event. Photography requests - Contact Sara Moore or Leigh-Anne Lawrence.   PROMOTIONAL VIDEOS All promotional and advertising videos are created by PIGR. Examples include videos to highlight a specific program, grant, or other special initiative. Instructional videos (including lecture capture) and full-length event videos (such as graduation) are handled by ITOE. Learn more on the Web & Multimedia page. Promotional video requests - Fill out the Video Production Request Form and submit to Sara Moore. Instructional videos or full-length event videos - Contact ITOE at learntech@hagerstowncc.edu.

Official Social Media Accounts

The Public Information and Government Relations (PIGR) Office is responsible for the maintenance and monitoring of official college accounts on several social media sites as a way to provide announcements and information about upcoming events and activities as well as to provide a forum for open discussion among students, faculty, staff, alumni, and the community. As the administrative gatekeeper of social media, the PIGR Office is responsible for establishing, maintaining, and enforcing HCC’s social media policy and guidelines as necessary. Learn more about HCC's social media policy and guidelines. Official HCC Facebook Groups & Pages Reminder: HCC's social media pages are maintained by the Office of Public Information. If you are an existing HCC club or department, you must first obtain permission from the Office of Public Information before creating a Facebook page or Twitter account. Email lmlawrence@hagerstowncc.edu for more information. Facebook Groups HCC AIGA Club Administrators: Sean Maher and Ellen Smith HCC Anime Club Administrators: Alicia Drumgoole HCC Biotechnology Program Administrators: Cindy Dove HCC Business Club Administrators: James Pierne HCC Cheer Administrators: Heather Barnhart HCC Christian Fellowship Club Administrators: Nancy Thorpe and Lori Spessard HCC EMS/Paramedic Emergency Services Administrators: Beverly Witmer HCC English Club Administrators: Amanda Miller and Marti Grahl HCC Fitness Center Administrators: Thomas Burge HCC Game Development Club Administrators: Dave Maruszewski HCC Gaming Club Administrators: Jamie Moore HCC Hawks Softball Administrators: Thomas Burge and Chelsie Oals HCC Humanitarian Club Administrators: Stephanie Curran HCC Internship and Job Services Administrators: Bonnie Saunders HCC Men's Basketball Administrators: Denny Mortimer and Christopher Reese HCC NOW Club Administrators: Linda Smith HCC Outdoor Adventure Club Administrators: Bernard Murphy HCC Phi Theta Kappa Administrators: Ashley Whaley and Jennifer Szczesniak HCC Political Science Club Administrators: Eric Schwartz HCC Robinwood Players Administrators: Robin Shaner HCC Spectrum Club Administrators: Melissa Yourich and Ricky Martz HCC STEM Club Administrators: Tom Crawford, Veronica Stein, and Tony Valente HCC Student Government Association (SGA) Administrators: Heather Barnhart HCC Student Nurses Association (SNA) Administrators: Teresa Weedon HCC TRiO Student Support Services Administrators: Lauren Payne and Rachael McLoud HCC TRiO Upward Bound Administrator: Danielle Donovan HCC Veterans Club Administrators: David Bittorf and Heather Barnhart Official Facebook Pages Hagerstown Community College (main college page) Administrator: Leigh-Anne Lawrence HCC Alumni, Foundation, and Friends Administrators: Lisa Stewart and Cindy Eyler HCC Athletics Administrator: Jane Duff Nora Roberts Writing Institute at HCC Administrator: Leigh-Anne Lawrence HCC Technical Innovation Center Administrator: Janice Riley Official HCC Twitter Channels @hagerstowncc The official channel for Hagerstown Community College. Administrator: Leigh-Anne Lawrence @hccalums The official channel for the HCC Alumni Association and the HCC Foundation. Administrator: Lisa Stewart @hccathletics The official channel for athletics at HCC. Administrator: Jane Duff @hccbiztraining The official channel for business training and professional development through the Continuing Education and Business Services Division. Administrators: Stephanie Hurd, Adrienne Summers, and Janice Riley @hccfinaid The official channel for the Student Financial Aid Office at HCC. Administrator: Britney Carter @hccinternships The official channel for the Internship and Job Services Office at HCC. Administrator: Bonnie Saunders @hccjobs The official channel for the HCC Human Resources Department. Administrator: Rosie Oberholzer @hcctic The official channel for HCC's Technical Innovation Center. Administrator: Janice Riley @nrwihcc The official channel for the Nora Roberts Writing Institute at Hagerstown Community College. Administrator: Leigh-Anne Lawrence @upwardboundhcc The official channel for the TRiO Upward Bound Program at HCC. Administrator: Danielle Donovan @triohcc The official channel for the TRiO Student Support Services Program at HCC. Administrator: Lauren Payne Other Official HCC Channels Instagram Administrators: Leigh-Anne Lawrence and Sara Moore YouTube Administrator: Sara Moore Flickr Administrators: Leigh-Anne Lawrence and Sara Moore Foursquare Administrator: Leigh-Anne Lawrence LinkedIn Pages Administrator: Leigh-Anne Lawrence HCC University Page HCC Company Page

Meet the PIGR Team

Beth Kirkpatrick Beth Kirkpatrick is the director of public information and government relations at Hagerstown Community College. She has more than 20 years of experience in public relations work. She holds a B.S. in communications and an M.S. in organizational leadership from Shippensburg University. Leigh-Anne Lawrence Leigh-Anne Lawrence is the social media and public information specialist at Hagerstown Community College. Lawrence has over eight years of experience in professional writing, social media management, and public relations, and regularly speaks on social media best practices at regional and national conferences, local colleges and universities, and community organizations. Lawrence has an A.A. in liberal arts from HCC, a B.A. in English from Shepherd University, and an M.A. in professional writing from New England College. Kate Zajdel Kate Zajdel is the webmaster at Hagerstown Community College. She has over five years of experience in Web and multimedia development. Zajdel has an A.A.S. from Allegany College of Maryland, a B.A. from UMBC, and an M.S. from Duquesne University. Sara Moore Sara Moore is the multimedia production specialist at Hagerstown Community College. Her professional experience includes working as a production assistant at NBC25 WHAG and and a production intern at ABC27 WHTM. She has a B.A. in telecommunications from The Pennsylvania State University.